A long-standing tradition of prize promotions uses the purpose of a prize to encourage people who participate in sweepstakes, giveaways, or contests. However, strategies about what prizes work best have evolved. A prize is a critical component in successful sweepstakes. But there is not a one-size-fits-all approach that will work. Read more…
Business wonders who run small businesses and SME companies often find themselves and their small companies in a bind when marketing their enterprises. But if you’re a business owner who wants a lucrative business, there are ways to overcome the marketing challenges. Read more.
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